As AI reshapes the white-collar world, skilled trades are stepping into the spotlight. While algorithms automate desk jobs, millwrights, welders, and fabricators are proving irreplaceable…
James O'Brien
I’m a part owner of MJ Nester, where I lead sales, marketing, and growth strategy for a specialty contracting and metal fabrication business serving industrial and commercial clients. I focus on building the demand engine, sharpening go-to-market strategy, and turning a traditionally relationship-driven business into a scalable, revenue-focused operation without losing the craftsmanship and credibility that actually matter in this industry. My role sits at the intersection of growth, execution, and accountability. If it doesn’t drive leads, win work, or improve how the business runs, it doesn’t survive long.
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